Job Profile: A candidate interested in a marketing job is responsible for corporate marketing for a company or product, where he has to devise strategies to develop a brand and promote it. In order to create a marketing job description, these following categories should be mentioned.
Job Title: Marketing job (Specific sector)
Job Category:
Department or Group:
Job code or reference number:
Location (of office):
Travel required:
Level or salary range:
Position type: (Mention full-time, part-time, contract, internship, freelancing)
HR contract:
Date posted:
Will train applicants:
Posting expires:
Applications accepted by: (Mail, email address of company or Fax number and other contact details)
Job description: A marketing job involves developing and implementing marketing and promotional campaigns to boost sales of a company.
Duties and Responsibilities
- A marketing executive needs to form strategies on the basis of the company’s goals and also y keeping the budget in mind
- He has to do extensive market research through which he will know the profile of the target consumer, and what they need
- He has to analyse the demographic and personal details of the consumers which help in formulating the marketing campaign
- He has to be in contact with resellers either through phone calls, mails or personal visits
- He must keep records of sales figures and the results of their marketing campaigns
- He must identify and meet potential clients and demonstrate product or services
- He must have connections with the PR firms and ad agencies to hold press conferences
Skills and Specifications
- Marketing executives must have excellent communication skills, both written and verbal
- They must be confident, motivated and have good networking skills
- They should keep track of the latest trends and what their competition is doing
Education and Qualifications
For a marketing job, one can go for bachelors or master’s degree in marketing or an MBA.
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